ACHIEVE OPTIMUM RESULTS WITH MAGNUSON’S MIDSCALE & UPPER MIDSCALE BRANDS.
What most traditional franchises don’t tell you is the complete price you pay. For an average 60 room midscale limited service US hotel, total costs with a traditional franchise make profitability difficult.
Hotels converting to a traditional hotel franchise can pay brand-required room renovations (at $18,000 per room), PMS+ technology fees, as well as brand fees averaging 15% of gross room revenues (according to HVS U.S. Hotel Franchise Fee Guide).
With Magnuson Hotel brands, PMS+ technology fees are included, and we do not require renovations. We look for hotels with a minimum 3.5/5 review score, and owners who want to succeed by being unique, not standardised.
REVPAR PERFORMANCE GUARANTEE
Magnuson is the only brand that offers a 3-year performance guarantee. If we don’t hit a mutually agreed 3-year RevPAR target, you can terminate with no penalties.
30 DAY OR LESS BRAND CONVERSION
We design your signage and property branding, and work with your choice of sign vendor for installation. Then, we activate your hotel within 30 days across thousands of global channels. Magnuson Hotels will launch your new name and brand with a global press release and keep it front of your market with ongoing social marketing. Magnuson will rebuild your business base to include 52 weeks a year of local corporate, construction, truckers, security, transportation, educational, government business segments. We will also link your hotel to every local and regional leisure attraction and implement targeted high visibility leisure market promotions.
Each Magnuson Hotel location is independently owned and operated.
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