Independent Hotels

YOUR OWN HOTEL NAME, SUPPORTED BY THE GLOBAL PLATFORM OF MAGNUSON HOTELS.

If you are an independent hotel owner battling the impact of COVID-19, competition from large franchise chains, Airbnb, and rising OTA costs, you need more business all year around. Magnuson Hotels provides the professional support you need with fees that allow optimal results for your net profit.

Magnuson Hotels provides a turnkey, end-to-end platform with the professional support you need to drive direct bookings without PIPs, franchise requirements, or other unnecessary and expensive fees to maximize the profitability of your hotel and give you the freedom and flexibility you need to make the best decisions for you and your guests.

As former hotel owners who were constantly forced to adapt our uniqueness and independence to chain standards and practices, we started this company as a way to help every hotel owner achieve their dream with freedom and profitability. We leverage our skills and platform to celebrate your individuality.

Here are the benefits of affiliating your hotel with Magnuson:

DRIVE DIRECT BOOKINGS TO IMPROVE MARGINS

Magnuson Hotels is an industry leader in driving direct bookings for your hotel. Here are some of the ways we achieve this:

• Magnuson Cloud is a comprehensive system that combines PMS + channel manager + automated revenue management to drive dynamic pricing + online ability to close OTAs during high demand times.
• Magnuson Club is a membership-based loyalty program offering discounted rates below public OTAs, without additional fees to owners.
• Mobile friendly website provided to create a consumer-friendly booking experience for guests.
• Centrally manage distribution channels to maximize exposure and reach bookers
  • Metasearch is where all online searches begin; Google Hotel Ads, TripAdvisor, Hotels Combined, Trivago, Skyscanner, Kayak.
  • Local and domestic business segments are identified and accessed including construction, transportation, medical, energy, public safety, government, educational, corporate.
  • Corporate travel is secured via GDS (global distribution system) channels, which drive 90% of all worldwide corporate bookings. Sabre, Travelport, Amadeus.
  • We drive your exposure across all OTAs, which provides the advertising billboard effect to you. You list your hotels on them, but smart travelers then search and book directly with you.
  • We provide centrally managed pricing with personal service and custom automations to guarantee rate parity and capitalize upon dynamic pricing.

For two decades, Magnuson Hotels has supported hotel owners with professional analytics, increased distribution, daily personalized assistance in pricing, marketing across all online channels and maintaining fair pricing for hotel owners to drive direct bookings

Independent hotels supported by Magnuson Hotels receive global distribution, strategic revenue management support and an optional cloud based dynamic Property and Channel Management system.