Magnuson Hotels Launches ‘Follow The Star’ US Consumer Marketing Campaign
Following its re-brand last week, Magnuson Hotels has launched a nationwide consumer marketing campaign as it continues to push ahead with its ambitious growth plans. Using Magnuson’s signature star as a beacon, the new campaign invites customers to trust Magnuson as a reliable, enjoyable part of their individual journeys; “Whatever the occasion, follow the star”. […]
Magnuson Hotels Reveals New Brand Identity
The rapidly growing hotel chain, Magnuson Hotels, has today unveiled a fresh new look as it sets to expand consumer awareness of its three brands; Magnuson Grand, Magnuson Hotels and M Star Hotels. The re-brand is the first in the hotel group’s 12-year history and will help to position Magnuson Hotels as the industry leader […]