Local market growth; a return to the lost skills of increasing hotel occupancy

filling a hotel

Thomas Magnuson, CEO, Magnuson Hotels, calls for a return to the lost skills of filling a hotel.   We have been trained in recent years to fear the word ‘artisan’. Hoisted over your favourite coffee house, bakery or even rug shop, it usually means that you’re about to pay significantly more than you would normally […]

Until the PIPs squeak

Thomas Magnuson, CEO, Magnuson Hotels, looks at how hotel brand standardization is unsustainable and, increasingly, outmoded.   We can trace brand standards and the standardization of hotel rooms back to the 1950s upon the introduction of the interstate freeway system across the US. It was post World War Two and President Dwight Eisenhower decided to […]

Are you ready to join one of the world’s fastest growing hotel brands?

There’s great news for independent hoteliers looking for ways to make the most of their own offering, with the arrival of Magnuson Worldwide in the UK. As competition continues to grow within the hotel market, it’s understandable that many hoteliers are concerned about how to continue to grow and thrive – and Magnuson Worldwide provides […]

Hotel Management: How To Identify And Deal With Changes In Primary Demand

by Thomas Magnuson I previously told the story of how my wife, Melissa, and I transformed a struggling Western mining town—my hometown of Wallace, Idaho—into one of the world’s leading destinations for snowmobilers. Despite obstacles, and through spotting a gap in the market as well as utilizing Wallace’s unique location, we set up Wallace and […]

Ohio Best Western Rebrands as Magnuson Grand Columbus

At Magnuson Hotels, America’s fastest growing hotel brand, we are proud to announce today the rebranding of the Magnuson Grand Columbus North, located in Columbus, Ohio. Formerly a Best Western, the Magnuson Grand Columbus North will upgrade its market position to attract travelers via an affiliation with Magnuson Hotels’ worldwide portfolio of over 1,000 hotels and state-of-the-art, […]

Texas La Quinta Rebrands as Magnuson Hotel Texarkana

November 3, 2016 London UK / Spokane WA At Magnuson Hotels, America’s fastest growing hotel brand, we are proud to announce today the complete re-branding of the Magnuson Hotel Texarkana. Formerly the La Quinta Inn Texarkana, the hotel will upgrade its local, regional, and national market to attract travelers via an affiliation with Magnuson Hotels’ […]

Insider’s Tip: Secure An SBA Hotel Loan

Having a tough time getting a bank loan for your hotel? That’s because many local and regional lenders are uneasy creating loans in an unstable economy and are often unfamiliar with national hotel franchising contracts. Hotel projects that use brands certified by the US Small Business Administration (SBA) and the Franchise Registry receive a streamlined process and faster […]

Increase Business, Have Drinks!

As hoteliers, the biggest challenge is how to get customers in the door; making them a return customer is the easy part. So here are some ways to get your hotel’s name out in the community, generate a positive buzz about your property and increase business. Holding a ‘business after hours’ party at your property can […]

How to Create the Perfect Facebook Page for your Hotel

So you want to learn how to create the perfect Facebook page for your hotel? Considering Facebook is home to more than 1.4 billion monthly active users, and is fast becoming a center for customer relations, you’re making a smart move. Facebook can be a major factor in generating customers, by building a relationship with the […]